Review Google Service: November 2015

Thursday, November 26, 2015

Expand Your Business through Google Advertising Services

Google advertising service is a great way to expand your business through online. It is a great way to make your business visible to a lot of customers. Whenever a customer search in Google, your business banner will be seen by them. You’ll need to pay only when they click on your ad or make a call.

Google AdWords is the best advertising service you’ll ever get. It is cost effective and the most efficient way to reach your business everywhere. Here are some services that Google AdWords will provide you:

Through Google AdWords, you’ll be able to attract more and more customers. No matter what you want, whether you want to increase traffic to your website, whether you want to get more customers, keep the customers coming back, and make the phone always ringing Google AdWords will come very handy to you!

You’ll be able to attract the right customers for your business at the precise time. Whenever a people search for something that is relevant with your ad, your ad will pop up! Nothing is better to promote your business than this!

With Google AdWords, you can advertise your business globally or locally. You can also set the distance range from you! You can also set the location to a distinct country or region or globally. It helps you to get the most amounts of customers precisely and accurately.

You can always manage your own campaign through Google AdWords. Moreover, you will get 24/7 customer help from them. You can call them or get free phone support too!

Google AdWords is very much cost effective. Signing up is absolutely free of any charge. You’ll only have to pay when someone is clicking your ad or giving you a phone call. In a word, you’ll only need to pay only whenever your ad is working!

Every business is not same. Some business spends thousands of money per month for promoting their services; on the other hand, some are comfortable with spending a few hundred bucks. With Google AdWords, you can control the budget of your costs and determine what you want to accomplish through the campaign.

Posting an ad through Google AdWords is very easy. At first, go to www.adwords.google.com. There, you’ll have to create an account or sign in with your Gmail account. After signing in, you’ll see some tabs. From there, select the campaign tab. Three will be a lot of options to choose from. Choose the one that you want to work on. A dialog box will appear named “Choose how to create your image ad”, now select “Upload an ad”. There are different types of ad such as image ad, dynamic display ads, Flash ads, HTML ads, Light box ad and so on. You will need to choose the right one that comprehends your business perfectly. You can also use the ad gallery of Google AdWords and even have a look at the tips section for creating ads.

Sunday, November 22, 2015

Google Search Tools: How to Use It

There is hardly anyone in the 21st century who hasn’t heard about Google. Even some people think only about Google when it comes to internet. Whenever we need to find something, learn something, locate someone, want map of some place we search in Google. There hardly passes a day when we don’t use Google. Google search results are pretty much amazing! Most of the time you’ll find your required information in the first page. But sometimes it doesn’t work. In some cases, a simple keyword even a plain text won’t bring you the desired result. If that happens with you, do not worry. You can easily filter your results with the help of Google search tools. Google search tools are some mechanism that refines your search and brings you the perfect result when a simple text or keyword doesn’t work.

To understand, let’s take a look at this example. Go to your web browser and from there go to Google. In the search box, type Apollo 13 and then click search. Apollo 13 is an old movie which would turn 20 this 2015. Generally Google shows result of the recent movies. But what would you do to find the information when the movie was released that time? It’s easy and simple. You just need to refine your search.

In the search result page, you’ll find a link named “Search Tools” right at the top of the page. Click it. You’ll see a drop down list with three options. There’ll be an option named ‘Anytime’. Click it and you’ll see different time periods such as last hour, last day, last month, year etc. now we want to look at the last option, year. Select the year option and then you’ll have to set a time range. Apollo 13 got released in June, 1995. So in this case, we can set the time range from May, 1995 to July 1995. Hurray! You are done! Now all the search results will appear from that period of time only. Like this, you can also filter your search result by calendar date.

Sometimes, it is needed to insist Google about the search term you are using. Suppose, you are looking for an unusual computer error. In that case, you’ll need to look for information that contains exactly the same phrase you are searching and little else. For this, you’ll have to go to the search result page, click search tools, then click all results. You’ll find a drop down menu. From there, select Verbatim. It is done! Now all the results will appear that contain exactly your search phrase.

The last search tool Google offer will make your search result appear based on your location. People generally use this location filter for local shops, markets, coffee shops, restaurants etc. you’ll have to check if your location is correct. Otherwise, you need to set your location at first and then use this search tool.

These are all the search tools that Google offers to help you get your search result more easily and effectively.